(HCMC) – Recently, on October 28, at the Customer Conference 2022 held by Visa International in Phu Quoc with the theme “UNLEASH THE POWER OF A NETWORK – DISCOVER THE POWER OF CONNECTIONS” ”, ACB has been honored by Visa in 7 prestigious award categories.
Specifically, the award categories that ACB was awarded this time include: (1) Outstanding Growth in Payment Volume 2022 – Outstanding Growth in Payment Volume, (2) Leading Bank in Transactions on Debit Card 2022 (Leadership in Debit Payment Volume); (3) Leading Bank in Transactions on Prepaid Cards 2022 (Leadership in Prepaid Payment Volume); (4) The leading bank in cross-border online transaction volume 2022 (Leadership in Cross-Border eCommerce Payment Volume); (5) The leading bank in terms of total transaction volume on Corporate cards 2022 (Leadership in Commercial Payment Volume); (6) Leading bank in terms of growth rate of Debit Card activation 2022 (Leadership in Debit Activation Growth) and (7) Inspirational Campaign 2022 – Infinite Premium Credit Card Launch Project – The Inspirational Campaign 2022 – Infinite Credit Card Launch.
A Visa representative assessed that 2022 is a year of many economic fluctuations, but ACB still makes many strong impressions on the debit card segment. Specifically, the number of new cards issued by ACB in the first 9 months of 2022 increased by more than 200% over the same period. Up to now, ACB's transaction revenue has also grown impressively with a speed of up to 3 digits.
Today's "sweet results" are the result of the "customer-centric" strategy that ACB has consistently implemented since its inception. For card products, ACB focuses on personalizing card lines suitable for different customer segments, mainly focusing on customers' daily spending needs, thereby building products with suitable ability. Typically, the ACB Visa Infinite card is for the high-end customer segment. Visa evaluates ACB has implemented a comprehensive marketing solution from market research, card design consulting, building and executing a successful communication strategy to launch Infinite card in March 2022. "Ta" campaign what to leave for the future" is considered as a sample campaign for the comprehensive marketing model of Visa cards globally and in the Asia Pacific region.
In addition, the duo ACB Visa debit card and ACB Visa Platinum credit card are also outstanding products with a refund policy of up to 10% for all supermarket and convenience store spending, allowing Free active installment payment via ACB ONE, interest-free cash withdrawal installment payments, preferential shopping and entertainment spending, etc.
According to ACB's representative, a series of awards previously awarded by card organizations have confirmed ACB's position in the field of cards in general or debit cards in particular, thereby actively accompanying the Government and the Bank. State to promote non-cash payment, increase benefits for customers.
To view program details, please visit https://acb.com.vn/; or to ACB branches/transaction offices nationwide; or contact Contact Center 24/7: 028 38247247